About Us

Our Theory of Treatment

Heritage Behavioral Center (HBC) believes in practical, effective therapeutic techniques. Our belief is based on the theory that our actions and thoughts determine our feelings. And that is good news. It means that we can restructure our feelings by restructuring our actions and behaviors. Our techniques have been shown to be more effective than other general therapeutic practices. Our therapy and counseling is therefore based on what is commonly known as Cognitive Behavioral Therapy.

The end result is that you and your therapist will collaborate on a plan to help you help yourself. We believe that in many cases, you will be involved in therapy for a short period of time. Feel free to look up cognitive behavioral therapy online, and see how it will fit your needs.

When you need us, we are available. If a crisis arises after hours or on weekends, our emergency phone is manned by one of our clinicians who has been trained in, and has worked in, crisis intervention situations. We believe that the most successful clinicians are those who have a broad and varied spectrum of experience. When you read our bios on the Meet Our Therapists page, you will see that we have been on the front lines of mental health care.

For our clients who prefer faith-based counseling, many of our clinicians have been active in our own faiths, and will provide appropriate care to meet your needs.

Our History

Heritage Behavioral Center (HBC) was created by
Dr. Cynthia Jane Morrison and Dr. Rebecca S. Jones in 1986 in East Plano, and was originally known as Heritage Center For Mental Health. As a new agency, Heritage served the needs of Child Protective Services clients who were victims of abuse and neglect. As managed care came into being, Doctors Morrison and Jones became two of the earliest providers for many of the employee assistance programs and insurance carriers, serving employees and families of major employers of Collin County.

As their reputation grew, and demand for their services exceeded their capabilities, Miles Morrison resigned as director of clinical services for Charter Hospital to join the practice in 1998. He was followed by a number of seasoned professionals and a growing support staff. HBC now employs three full time administrative staff, six full time licensed clinicians, and eight part-time professionals. We continue to seek the best clinicians to join us as demand dictates. HBC moved into its current offices in 2000. The offices have been expanded three times to accommodate our growth. HBC currently serves the needs of thousands of employees and citizens of Plano, Southern Collin County, Northern Dallas County, and Denton County.

Patient Privacy and Confidentiality

HBC therapists participate in annual updates on the regulations mandated by The Health Insurance Portability and Accountability Act of 1996. We are fully compliant with provisions of the Act, which includes your various rights to privacy. Because of this Act, we electronically bill most insurance claims. All patient records are kept in secure areas of our offices. Only the information necessary to secure payment of claims is offered to carriers. All patients of HBC receive a copy of HIPAA privacy information as it relates to behavioral health out-patient treatment, upon filling out a registration packet before the first session.


Texas Family Code

  • To learn more about The Texas Family Code, and to answer your questions about custody and abuse issues, please go to: www.capitol.state.tx.us/statutes/fa.toc.htm

Child or Elder Abuse

  • To report child or elder abuse, you may use the online reporting site: www.txabusehotline.org/PublicMain.asp